Rod Palmer
Co-Founder
From a young age, Rod grew up with a guiding truth: you take care of your own, and you show up when people need you most. In his family, caring for others wasn't an event — it was a way of life.
As Rod grew older, that calling deepened — especially toward seniors. He saw how quickly independence can change, and how deeply families long for dependable support. He felt the weight families carry when trying to make the best choices for the people who raised them, loved them, and carried them through life.
When his own parents began needing more care, everything became real. He experienced firsthand how confusing, fragmented, and impersonal the senior care world can be. Services were costly. Communication felt inconsistent. Too often, families felt like just another case file instead of cherished human beings.
"I knew seniors deserved better — not just care, but dignity. And families deserved more — not just a schedule, but a partner they can trust."
That conviction became Dwell at Home. Rod and Mike built the company they wished their own families had — support rooted in trust, delivered with consistency, and shaped by strong, faith-aligned values.
